Sequin Wines add a new sparkle to the wine market. Delicately bubbled and lower in alcohol than the average glass, these wines needed a digital introduction that was concise, a little flirty, and filled with inspiration for how to enjoy them. We created an interactive experience where every detail showcases the brand’s “delicately bubbled” profile, including fun recipes and lifestyle tips. We also created a separate mobile site to support Sequin marketing at the point of sale, providing a destination from QR codes and for special offers.
Role Concept and Design | Agency Asterix Group | Industries Food and Wine | What I Did Interactive Design